The promotion, which will run through March 9, is also intended to have readers associate Nook devices not just with e-books, but with magazines and newspapers as well…….

The Nook edition of People is $9.99 a month; with a one-year subscription, customers will receive a Nook Tablet, a color device with a 7-inch display, for $199, a discount from its regular price of $249. Customers who buy a one-year subscription for the Nook edition of The New York Times for $19.99 a month, which includes access to NYTimes.com, will receive a black-and-white Nook Simple Touch free or a Nook Color for $99.

“We’re continuing to make it easier than ever for customers to get more out of their Nook device and are excited to offer our most popular content and leading devices at an amazing value,” Jonathan Shar, vice president and general manager of digital newsstand at Barnes & Noble, said in a statement…….”